BenchRank
#19 in Product AnalyticsUpdated 2026-08

Plausible Analytics

by Plausible · Cookie-free website analytics hosted in the EU

43.6 — BenchRank score out of 100

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Overview

Plausible Analytics reports website traffic on one dashboard using a lightweight script that sets no cookies and collects no personal data. It tracks pageviews, scroll depth, goals, funnels, UTM campaigns and traffic from AI tools, refreshing every 30 seconds. Data is processed on EU-owned servers.

Best for
Site owners who want simple, cookie-free traffic analytics instead of Google Analytics.
Pricing
No free tier beyond a 30-day trial; at up to 10k monthly pageviews, plans are £9, £14 and £19 per month, rising with traffic, with custom Enterprise pricing.
Runs on
Web

Strengths and trade-offs

Strengths

  • No cookies or personal data, so no cookie banner needed
  • Script is 54 times smaller than Google Analytics
  • Funnels, goals, revenue tracking and Search Console data
  • Google Analytics import and a 30-day trial without a card

Trade-offs

  • No free tier — only a 30-day trial, then from £9/month
  • Starter covers one site and 3 years of data retention
  • Stats API, funnels and custom properties need the £19 Business plan
  • Price rises with monthly pageviews; Enterprise is quote-only

Pricing

Published plans from Plausible Analytics’s own pricing page, in GBP. Usage charges and add-ons may apply on top.

Plausible Analytics pricing tiers, monthly rates in GBP
PlanMonthlyIncludes
Starter£9up to 10k monthly pageviews
  • One site, 3 years of data retention
  • Goals, custom events and annotations
  • Email/Slack reports and Google Analytics import
Growth£14up to 10k monthly pageviews
  • Everything in Starter
  • Up to 3 sites and 3 team members
  • Shared links, embedded dashboards, shared segments
Business£19up to 10k monthly pageviews
  • Everything in Growth
  • Up to 10 sites, 10 team members, 5 years retention
  • Stats API (600 requests/hour) and Data Studio connector
  • Funnels, user journeys and ecommerce revenue attribution
EnterpriseContact sales
  • Everything in Business, 10+ sites and team members
  • Sites API, SSO and managed proxy
  • Scheduled raw event data exports and priority support

How this score is made up

Each dimension is scored out of 100 and combined into the headline score using fixed weights.

MCP support
0 out of 100
API quality
30 out of 100
Documentation
45 out of 100
Agent friendliness
82 out of 100
Changelog
80 out of 100
Marketing site structure
60 out of 100
Operational trust
55 out of 100

Measured, but not part of the score

Useful to know, but not a mark for or against the product — so these do not affect the ranking.

Openness
55 out of 100
Maintenance
100 out of 100

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